Coffee Board has applied for registration of Araku coffee
under Geographical Indications to protect the unique identity of the coffee
grown by the tribal communities of Araku Valley in Visakhapatnam district of
This was informed by Minister of State of Commerce and
Industry,C.R.Chaudhary, in reply to a written question in Lok Sabha .
The Central Government, through the Coffee Board, is
promoting production of coffee in Araku Valley by implementing the “Integrated
Coffee Development Project”. The scheme includes extending financial support
for replanting and expansion, creation of water harvesting and irrigation
infrastructures and mechanisation of coffee estate operations.
In the non-traditional areas financial support is extended
for consolidation of existing coffee plantations through gap filling and
application of compost. Technical assistance is also provided by organising
capacity building programs and field demonstrations. TheCoffee Board is
facilitating collective marketing of Araku Coffee by providing incentives at Rs.
10 per Kg for SHGs and grower collectives.
Arabica coffee from the Araku Valley area has gained
popularity as a high quality speciality coffee internationally. The Coffee
Board has developed exclusive logos for coffee grown in the country based on
their geographical distinctiveness.
Coffee Board encourages the coffee growers to participate in
the “Flavour of India-The Fine Cup Award” competition organised by Coffee Board