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Engineering Export Promotion Councilís E-catalogue launched by Secretary Department of Commerce

The Secretary, Department of Commerce, Ms. Rita Teaotia launched EEPC Indiaís e-catalogue  a major digital drive under the aegis of Engineering Export Promotion Council for promoting the country's engineering exports. This is sought to be achieved through the 'Brand India' initiative, reaching major export destinations through digital technologies.

Launching the e-catalogue the Secretary Department of Commerce, Ms Rita Teaotia said the E-catalogue can be a model for other export promotion councils for taking similar initiatives. The e-catalogue covers four major sectors of Medical devices, Textile Machinery and accessories, Electrical Machinery Equipment and Pumps and Valves. She felt that more engineering product group panels should also come forward and make themselves part of this e-catalogue.

The e-catalogue would be compatible on different devices such as laptops, tabs and mobile phones. Potential buyers anywhere in the world, will be able to use features such as  Advanced Search with City, End Use Sector, Certificates and Product Categories.

The e-catalogue will also have an option to download profiles of individual companies. There would be dedicated kiosks at major engineering exhibitions globally participated by EEPC India, besides back end support, to circulate overseas sourcing queries, media publicity and promotion and digital promotion and SEO.

The EEPC India Chairman Ravi P. Sehgal said textile engineering is one of the sectors to be promoted through the Brand India digital drive. The Indian Industry has the potential to be the largest manufacturing hubs for the world, second to China.

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